Strategic Counsel for the Public Arena
The McKinney House helps leaders, campaigns, organizations, and civic institutions move with clarity, discipline, and public trust.
Founded by DeNiro Jones, M.P.A., with 12+ years across presidential campaigns, state party leadership, and government affairs.
What We Do
Public Affairs Strategy
Positioning, stakeholder strategy, public narrative, issue framing, and strategic planning for leaders and organizations operating in complex public environments.Campaign & Civic Strategy
Message development, voter engagement strategy, coalition-building, endorsement planning, field structure, and campaign counsel for candidates, campaigns, and civic efforts.Research & Executive Counsel
Research briefs, policy analysis, and executive preparation that turn complex information into clear public decisions.Every engagement is scoped to the client’s goals, timeline, and level of support.
Experience Behind the Counsel
Regional Political Director, Harris-Walz campaign in Virginia. Senior Government Affairs Analyst, New York Life. Co-founder and Co-Chair, Arizona Democratic Party Young African American Caucus. Partnerships lead for Men4Choice in Nebraska.